PUBLIC RELATIONS STRATEGY & INNOVATION IN A GLOBAL WORLD

EWORKSTYLE®

 

Communications Strategy and Innovation

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INTRODUCTION TO OPEN COURSES . . . . PUBLICATIONS EVENTS
BECOME A SPONSOR
COURSES BELOW
60 Great Creative Ideas
Moving Tips
Ads: outdoor, print, internet,
radio and TV options.
Web Radio & TV: Create videos &
teach "how to" everything.
Web Space: considerations before,
during & after designing a website.
Blogs & Social Networks: Timing,
outreach, markets, corporate face.
Selling On The Web: credit cards
affiliates, security & snares.
Web Newsletters: announcing
specials ontime & online.
Marketing Culture: local, regional
and global market share.
Print Syndication: mastering
writng for media and the web.
Ads: outdoor, print, internet,
radio and TV options.
Internet Radio: podcasting types,
available resources.
Web TV: Create videos that
teach "how to" everything.
Web TV Seminar icon world wide wednesdays

FROM IMAGE & BRAND MARKETING TO STRATEGIES FOR EVENTS

CLICK PEER SESSIONS TO TAKE THE CLASS SERIES

Web TV Seminar slide

Far too many entrepreneurs are locked behind the doors of their business shops, unable to move around town, communicate outside their doors, and\or grow new consumers.  Challenges these business owners face include: public relations investment toward developing market share as a sustainable community. These sessions will teach you the latest techniques in reaching new consumers and more. Eworkstyle World Wide Wednesday's provide instruction to give methods and best practices in and leading world-class developments driving innovation, economic change, and regional trends.

SUGGESTED READING
Business @ The Speed of Thought, Using a Digital Nervous System, Bill. Gates, Warner Books, 1999
Bill Gates explains intricately about the difference between using hardware and software to solve specific problems such as writing and calculating; when its real capacity is to act as a "digital nervous system." According to Gates, using technology at its capacity can unite: basic operations such as writing and cash registry; and retrieving and presenting data to exchange with others such as online sales and payments. You can also integrate information processes to create assessments, monitors and strategies; send and recieve automated reports, request replies from customers to anticipate consumer interaction and much more!

WHAT TO EXPECT IN THE SERIES


OBJECTIVE: To have fun exploring the power of the web and to learn how to participate in developing a local to global economic network. 

ABOUT THE WEB SPACE SEMINAR: Small business owners are the local investors, product, service and job providers, and manufacturers in their neighborhood’s local economy.  And while, collectively they are the engines of economic growth for their neighborhoods; most entrepreneurs are sole owners with a nominal staff.  Many small business owners manage their day to day operations by themselves with long, unforgiving hours of wear and tear. They are held together by lots of single minded determination. As such small business owners don't have time to research and develop strategic marketing, public relations and advertising campaigns. Eworkstyle is setting new standards in small business support, by teaching in depth procedures in public relations and communications for the digital age.

WEB SPACE TOOLS & RESOURCES: We are providing self-paced briefings in mixed-media venues on demand using: web magazine, newsletter, social media, journal, radio and TV shows. Our goal is to help you use best practice techniques, templates & methods to launch multifold high profile print, radio, TV, outdoor and internet media campaigns. That means reaching out to local, regional, national and international new markets of tourists, students, visitors and business people who want cultural and ethnic experiences to enhance their travels, vacations and education. Each seminar provides free access to Eworkstyle Institute classroom & presentation downloads.


GET THE MOST FROM EI OPEN COURSES


1. Come with a positive, open mind and have fun learning;
2. Consider what technology is needed to proceed;
3. Download free software & templates - OPEN_OFFICE;
4. Develop systems o to keep track of information & solutions;
5. Spend time in a reflective process for each seminar;
6. Actively try to complete using solutions offered;
7. Read through & follow session activities, objectives;
8. Complete session activities to be ready for next classes;
9. Try presenter's suggestions, tools & resources;
10. Use suggested templates to create real world applications;
11. Check out our professional library links & networks;
12. Connect globally through our world wide news feeds;
13. Work on a real world solution for your session activity;
14. Give feedback by participating in EI Blog - coming soon;
15. Use the templates to create your own working models.
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COURSE FORMAT: Suggested - 2 hour sessions divided into three 40 minute segments with breaks: 1. Reading & Preparation, 2. Lecture Demonstration & 3. Web Network.

SUGGESTED TOOLS: Computer, internet, pens, ruler, fine & bold markers, tabbed binder to work through assignments.

RESOURCES: suggested reading, web presentations, also are free applications to create post course assignments    

 

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Peer Sessions in Public Relations Training